Wednesday, 9 September 2015

Mobile Advertising (mAdvertising) Market Shares 2012 to 2020 Research Report

Mobile advertising refers to a form of advertising via mobile phones or other mobile devices such as tablets. Although many view mobile advertising as sub-segment of online advertising, its scope is far greater with over 7 Billion mobile subscriptions worldwide. Mobile advertising promises to drive revenue generation opportunities for App developers, advertising networks, mobile platform providers and wireless carriers alike. Currently in its early years, the market accounts for nearly $21 Billion in annual revenue. The growing penetration of smartphones and tablets has further extended the addressable market for mobile advertising as users spend an increasing amount of their time with these devices. By the end of 2020, tablet based advertising campaigns alone will generate more than $27 Billion in global revenue, following a CAGR of nearly 25% between 2014 and 2020.

 The "Mobile Advertising (mAdvertising)Market: 2014 - 2020" report provides an in-depth assessment of the global mobile advertising market. In addition to covering the business case, market drivers, challenges, opportunities, key developments, industry roadmap, ecosystem, key player profiles and strategies, the report also presents comprehensive forecasts for the mobile advertising market from 2014 till 2020, including an individual assessment of 2 device form factor submarkets, 9 application & media submarkets, and 25 country submarkets. Tablet and Smartphone shipment forecasts (by OS platform, vendor and region) are also presented in the report due to their profound impact on the size of the mobile advertising market. Historical figures from 2010, 2011 and 2012 accompany the forecasts. The report comes with an associated Excel datasheet covering quantitative data from all figures presented within the report.

Chapter 1: Introduction
1.1 Executive Summary
 1.2 Topics Covered
1.3 Key Questions Answered
1.4 Key Findings
 1.5 Methodology
1.6 Target Audience
1.7 Companies Mentioned

 Chapter 2: mAdvertising Market Models How they Work?
2.1 An Introduction to mAdvertising
2.2 mAdvertising Categories
2.3 mAdvertising Dimensions
2.4 mAdvertising Supporting Technologies
2.5 mAdvertising Formats
2.6 Revenue Generation Models: How mAdvertising Works

Request A Sample copy of This Report @

Chapter 3: Mobile Network Technologies & Data Growth
3.1 Pre-Analogue and Digital Generation
 3.2 Evolution of the Cellular Concept and 1G Technology
3.3 Digital Cellular Concept
3.4 The Evolution to 3G & Mobile Broadband
3.5 The 4G Era
3.6 The Evolution of LTE & its Impact on mAdvertising

Chapter 4: mAdvertising Market Sectors
4.1 Advertising Sectors
4.2 Case Study: LBA

Chapter 5: Market Drivers & Challenges
5.1 Market Drivers
5.2 Market Challenges

Chapter 6: The Tablet Market
6.1 Tablets: An Introduction
6.2 Modern Tablets
6.3 Typical Features/Functions of a Tablet
6.4 The Evolution of Tablets
 6.5 Tablet Technologies

About Us:
Hexa Reports is a market research and consulting organization, offering industry reports, custom research and consulting services to a host of key industries across the globe. We offer comprehensive business intelligence in the form of industry reports which help our clients obtain clarity about their business environment and enable them to undertake strategic growth initiatives.

Contact Information:

Ryan Shaw

Felton Office Plaza,
6265 Highway 9,
Felton, California, 95018,
United States
Phone Number
Our Website: 

No comments:

Post a Comment