'Equatorial Guinea: Telecom Market's Potential Curbed by Government Involvement, Limited Competition,' a new Country Intelligence Report by Pyramid Research, offers a precise, incisive profile of Equatorial Guinea's mobile and fixed telecommunications markets based on comprehensive proprietary data and insights from our research in the Equatorial Guinea market. Published annually, this presentation-quality, executive-level report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband and mobile sectors, as well as a review of key regulatory trends.
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- In 2014, Equatorial Guinea's telecom market generated an estimated US$85m in total service revenue, a 12.0% increase over the previous year. Mobile voice remains the most significant revenue segment, accounting for 59.3% of total revenue in 2014. We expect mobile data revenue to expand at a CAGR of 27.0% to reach $23m by 2019.
- The incumbent, Getesa-Orange, dominates the telecom market in the country, offering both mobile and fixed services. In terms of mobile subscriptions, the operator has a share of around 80% in 2014. In regard to revenue, the operator also commands a share of more than 80%. Other operators Muni and Gecomsa have struggled to make a significant impact in the telecom market since launch.
- Over the next five years, operators will seize opportunities in the data services segment, largely through diversifying their service portfolio with more granular voice and data bundles, and potentially launching new services such as mobile money, mobile health and social media bundles. These have proven popular among market-leading operators in other regional markets. Vendors have an opportunity to support operators in monetizing such services and ensuring networks can handle the growing data traffic expectations.
Table Of Content
Market and competitor overview
Economic, demographic and political context
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Major market players
Overall market opportunities
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